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Parteek Singhal, Gunik Goel and Vaibhav Goel – Founders | The Seven Knots

Business Journey Startup Journey
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Interviewed by The Success Today – A Digital Webzine.

Could you tell us about yourself and your work?
An ensemble cast of 3 young, dynamic, and different entrepreneurs with a vision to make you celebrate the small and big joys in your life through their expertise in
Wedding Planning Solutions, Hospitality and Wedding Management, Artists and Entertainment, and Decor Designing. We at The Seven Knots strive to create the perfect blend of exuberance and sublimity. We are pro-innovation, experimentation, and conceptualization of ideas and their execution.

How you and your service is helping society?
Through this endeavor, we have become an integral part of our community’s most vulnerable moments. Society requires planners who are sincerely dedicated to making their special occasions memorable and impressive. They want trusted planners who can take these very personal moments and transform them into magical scenarios. Here is where we come in. 

What is the USP of your work?
We truly believe that our level of detail and perfection is unparalleled. Our profound feelings of sincerity and genuineness have made us stand out from others. We devote the time required to understand the needs of our clients and give our hearts and souls until the last moment to achieve the perfect outcome. Our efforts to provide personal attention and support are also quite lauded. 

What is your vision and mission?
For us, both our vision and mission are aligned to a common understanding: to create a dream for our couples and bring it to reality.
Breathing life into our clients’ dream decors and fulfilling their earnest desires brings immense joy and satisfaction to us. We consider our clients’ feats as our personal ones.

What are your achievements in this industry?
Since our inception, we are proud to say that we have tried out something new at every wedding we do. Every decor, theme, style, and nuance has been a game-changer and an isolated avenue from the rest. Our aim is to always overachieve and deliver more than what is expected. 

Does your work ever feel tedious to you? If so, how do you stay driven and motivated towards it?
The event industry is a very taxing job, and it is natural to feel down and frustrated at times. Our vision and mission always drive us towards our goal. For us, achieving that perfect moment and the post-event appreciation is worth the effort. The reminder that someone out there is depending on us to enliven their dreams is the only push we require.

What are your hobbies and specific interests other than your profession?
We all have one thing in common, and that is our wanderlust. Travel is our gratifying pleasure in life. Exploring new places and meeting new people is a life-affirming experience that we all long for. It is almost a cathartic release. 

You have achieved so much in life. Any specific advice you’d like to share with our readers to grow in life?
In one’s journey, there will be times when blotches of self-doubt and hesitation will linger and bring you down. 
Thoughts like—”Am I going in the right direction or is it even worth putting in so much effort?” would plague you. But we say this with a lot of experience behind us, having endured similar musings. If you stay focused and keep taking steps forward, in the end, it will all be worth it. You will encounter roadblocks, but you must soldier on with a clear vision and purpose.

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