MINUS THIRTY- THE SUCCESS TODAY

Gayatri Rattha, Founder & Shivanie Mirchandani, Co-Founder of Minus Thirty

Her Journey Startup Journey
Share with friends!

Interviewed by The Success Today โ€“ A Digital Webzine

๐“๐ž๐ฅ๐ฅ ๐ฎ๐ฌ ๐š๐›๐จ๐ฎ๐ญ ๐ฒ๐จ๐ฎ๐ซ๐ฌ๐ž๐ฅ๐Ÿ ๐š๐ง๐ ๐ฒ๐จ๐ฎ๐ซ ๐›๐ซ๐š๐ง๐ ๐Œ๐ข๐ง๐ฎ๐ฌ๐Ÿ‘๐ŸŽ.

What began as an indulgence is now our passion. At Minus 30, we strive to recreate what we grew up enjoying. Memories of fun-filled decadence of our mothersโ€™ home-made chocolate ice creamโ€”fresh, free of preservatives, healthy and full of love – inspired us to do the same.
We make irresistible gelato with the finest ingredients. For those that prefer it, we have sugar-free and vegan options that are as good if not better than their counterpartsโ€” you have to TASTE IT TO LOVE IT!

๐–๐ก๐š๐ญ ๐ฆ๐š๐๐ž ๐ฒ๐จ๐ฎ ๐ญ๐ก๐ข๐ง๐ค ๐š๐›๐จ๐ฎ๐ญ ๐ฌ๐ญ๐š๐ซ๐ญ๐ข๐ง๐  ๐š ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ ๐ข๐ง ๐ญ๐ก๐ข๐ฌ ๐ข๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ?

We grew up eating our mother’s ice cream ( she is a trained chef ). We saw her sending this to friends and realized quickly that they loved it. Decided to start a small business selling these ice creams, Gayatri went to Italy to learn and train in how to make gelatos. She came back from Bologna and we started the business.

๐–๐ก๐š๐ญ ๐ข๐ฌ ๐ญ๐ก๐ž ๐”๐’๐ ๐จ๐Ÿ ๐ฉ๐ซ๐จ๐๐ฎ๐œ๐ญ๐ฌ ๐ฒ๐จ๐ฎ ๐จ๐Ÿ๐Ÿ๐ž๐ซ ๐ญ๐จ ๐ฒ๐จ๐ฎ๐ซ ๐œ๐ฎ๐ฌ๐ญ๐จ๐ฆ๐ž๐ซ๐ฌ/๐œ๐ฅ๐ข๐ž๐ง๐ญ๐ฌ?

All our ingredients are natural, we use no stabilizers/preservatives/emulsifiers in our products. Our regular gelatos have 30% less sugar than whatโ€™s available in the market and our vegan and sugar-free products are super low calorie and healthy – with no compromise in taste which is why you have to taste it to love it.

๐–๐ก๐š๐ญ ๐š๐ซ๐ž ๐ฒ๐จ๐ฎ๐ซ ๐š๐œ๐ก๐ข๐ž๐ฏ๐ž๐ฆ๐ž๐ง๐ญ๐ฌ ๐ฌ๐จ ๐Ÿ๐š๐ซ ๐ข๐ง ๐ญ๐ก๐ข๐ฌ ๐ข๐ง๐๐ฎ๐ฌ๐ญ๐ซ๐ฒ?

Weโ€™re a growing brand and have expanded past Delhi into Mumbai, Bangalore, Chennai, Dehradun and Goa. We now have distribution in over 150 stores in India with a presence in 13 states.

๐–๐ก๐š๐ญ ๐ฆ๐š๐ค๐ž๐ฌ ๐ฒ๐จ๐ฎ ๐ฉ๐š๐ฌ๐ฌ๐ข๐จ๐ง๐š๐ญ๐ž ๐š๐ง๐ ๐ฆ๐จ๐ญ๐ข๐ฏ๐š๐ญ๐ž๐ฌ ๐ฒ๐จ๐ฎ ๐ญ๐จ ๐๐จ ๐ฒ๐จ๐ฎ๐ซ ๐ฐ๐จ๐ซ๐ค ๐ญ๐ข๐ซ๐ž๐ฅ๐ž๐ฌ๐ฌ๐ฅ๐ฒ?

We love what we do! Who wouldnโ€™t love selling making/tasting and selling ice cream, Jokes apart we are bringing a clean, healthy product to the customer and we have an 80% repeat customer rate which is always pushing us to do better!

๐ˆ๐Ÿ ๐ฒ๐จ๐ฎ ๐ก๐š๐ ๐จ๐ง๐ž ๐ฉ๐ข๐ž๐œ๐ž ๐จ๐Ÿ ๐š๐๐ฏ๐ข๐œ๐ž ๐ญ๐จ ๐ฌ๐จ๐ฆ๐ž๐จ๐ง๐ž ๐ฐ๐ก๐จ ๐ข๐ฌ ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐จ ๐ฌ๐ญ๐š๐ซ๐ญ ๐ญ๐ก๐ž๐ข๐ซ ๐›๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ, ๐ฐ๐ก๐š๐ญ ๐ฐ๐จ๐ฎ๐ฅ๐ ๐ข๐ญ ๐›๐ž?

Do you what you love and the rest will followโ€ฆ

Disclaimer

All the articles and posts published are gathered from various sources and other platforms. The founder and the writer do not hold any responsibility for the information held in the articles. No harm is intended in any means to anyone and doesn't aim to spread rumors or hatred to anyone whatsoever. Our articles do not substitute any financial, medical, or psychological professionals, whatever the readers pick up is solely upon themselves. We don't hold responsibility for any incident arising on account of any action taken based on the article. Our founders and writers disclaim all claims and suits of all sorts. Readers discretion is advised.